its both an awful name and a really good one. A Foodland store has just opened in our village and I'm a little shocked at just how bloody excited I am about it. We live in a small village about 20 km from the CBD. Its not quite suburbia, its a little more removed but not quite the country either. As committed loca vore's and small time consumers as we are , there are still things we use a supermarket for and we do travel every fortnight to town to make bulk dry foods and cheesy and some other luxurious purchases.
Now we have a fabulous new stupormarket about 200m from our home and I have to say , its bloody excellent! It opened today and it was packed. Foodland is a locally owned and operated company with a committment to buying local produce. The only other stupor in our town has been woolworths. So, yes, we are pleased. Feedback from the staff I asked in there today was that lots of Mums have been really happy to NOT have to shop at Woolies anymore! Its all about ethical purchasing and fair choices.
We did the full perusal of the store today and I left feeling very, very happy. So many products I buy at local makets when we can make it : crackers, cheese, dairy, meat, oils,eggs all local, all free range or organic. They stock the FULL range of Maggie Beer ice creams ( yes, that dedicated cabinet did knock my socks off) , local free range chicken and pork products from Saskia Beer, artisan cheeses, biodynamic yoghurts, creams, milks, butters, fish, ALL local, local, local. And the dry goods we travel to town for..they stock them too! And the French cheese i cheat with..those too. the cheese counter rivals the cheese stores in the Central markets and what they dont have , they will get for you. Couldn't have asked for more and got more. And not a Macro or Woolies or Homebrand name in sight. All Foodland branded products are guaranteed Australian made and they try to have at least 50% SA made. So, we still get our Food Connect Adelaide box of fruit and veg and will patronise the local small stores for what they offer, but when time and distance make markets problematic, we will make use of these amazing choices when we need to.
Happy. It just took a whole load of planning and organisation off my agenda. Local choices made easy. Hope the local Woolies really takes a hit. We need more stores with commitments like these.
Oh, it looks pretty bloody good as well! Signage is almost non existent and the interior lighting really shows some consideration to human nature. Rumor has it that the owners wife made some hard line calls for a very pleasant and minimal aesthetic.